Launch Potato

Content Marketing

Full-Time in Delray Beach, FL - Remote OK - Senior - ↓ Apply to Future Opportunities ↓

YOUR ROLE

You’ll develop unique, newsworthy personal finance stories for FinanceBuzz, a Launch Potato company. To be successful in this role, you'll need an entrepreneurial spirit because you'll own the content process from ideation through data crunching and writing. Once you've got a killer idea, you'll determine the data set to use or field a survey, write code to query databases, crunch the numbers, and create the visuals. You'll collaborate closely with the Media Relations team throughout the process to devise the pitch angles they'll use to promote the stories you create. Once your story gets media attention, you'll conduct interviews about your work as needed.

SUCCESS LOOKS LIKE

  • Conceive and create data-driven stories that will result in links back to FinanceBuzz
  • Dig through publicly available data sets to unearth original stories
  • Perform your own analysis using publicly available data sources
  • Write and field surveys
  • Create visuals to accompany the stories like graphs, maps or infographics
  • Collaborate on the pitching strategy for the stories you create
  • Write guest posts for other websites
  • Research and test new link building tactics
  • Track and report on progress
  • Hire and manage freelance contributors as needed

WHAT YOU NEED TO SUCCEED

  • 3+ years of relevant experience with a focus on data-driven journalism
  • Strong understanding of statistics and data analysis
  • Hands-on experience with scraping and Python or similar language
  • Familiarity with SEO best practices
  • Top-notch editorial sensibility, you’ve got a feel for what will get an editor’s attention
  • Strong attention to detail and ability to work independently
  • Strong written and persuasive communication skills

WHO ARE WE?

Founded in 2014 with no external investment, Launch Potato has grown into a leading connector of advertisers to qualified customers. 2x Fortune Best Place to Work,2x Inc. Best Place to Work & 3x Inc. Fastest Growing Company as well as 4x Florida Trend Best Place to Work, needless to say, we take care of our people and work hard!

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, we connect advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. Launch Potato’s brands and technologies help customers discover new products and services that make their lives better!

Launch Potato is bootstrapped and profitable with unlimited-growth opportunities for high performers, an amazing remote team, and a portfolio of quickly growing businesses. We're a kickass team of innovators passionate about our work and building teams that solve complex problems using smart marketing, excellent engineering, data science, and fun! Check out the perks here!

From Day One, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.

We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Want to make your impact in a profitable, high-growth company? Apply now!